Overview:This popular book on this subject addresses the dynamic shifts in the retail landscape. In keeping with market-leading tradition, this edition stands out with updates on critical aspects of retailing like e-retailing, omnichannel retail, changes in consumer behaviour, sustainability, and ro…
OverviewRetailing Management, Tenth Edition, highlights the many ways the retail industry has transformed and evolved over the past few years. In keeping with its market-leading tradition, this tenth edition focuses on key strategic issues with an emphasis on financial considerations and implementat…