Strategic Management
5th Edition
9355324944
·
9789355324948
© 2023 | Published: November 11, 2023
Overview: This book brings conceptual frameworks to life through examples that cover products and services from companies that students are familiar with, such as Facebook, Amazon, Google, Tesla, Starbucks, Apple etc. It offers a unique learning exp…
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PART ONE / ANALYSIS
CHAPTER 1 What Is Strategy?
CHAPTER 2 Strategic Leadership: Managing the Strategy Process
CHAPTER 3 External Analysis: Industry Structure, Competitive Forces, and Strategic Groups
CHAPTER 4 Internal Analysis: Resources, Capabilities, and Core Competencies
CHAPTER 5 Competitive Advantage, Firm Performance, and Business Models
PART TWO / FORMULATION
CHAPTER 6 Business Strategy: Differentiation, Cost Leadership, and Blue Oceans
CHAPTER 7 Business Strategy: Innovation, Entrepreneurship, and Platforms
CHAPTER 8 Corporate Strategy: Vertical Integration and Diversification
CHAPTER 9 Corporate Strategy: Strategic Alliances, Mergers and Acquisitions
CHAPTER 10 Global Strategy: Competing Around the World
PART THREE / IMPLEMENTATION
CHAPTER 11 Organizational Design: Structure, Culture, and Control
CHAPTER 12 Corporate Governance and Business Ethics
PART FOUR / MINICASES How to Conduct a Case Analysis
PART FIVE / FULL-LENGTH CASES Twelve full-length cases are included in Connect. A total of 22 full-length cases are available through McGraw-Hill.
CHAPTER 1 What Is Strategy?
CHAPTER 2 Strategic Leadership: Managing the Strategy Process
CHAPTER 3 External Analysis: Industry Structure, Competitive Forces, and Strategic Groups
CHAPTER 4 Internal Analysis: Resources, Capabilities, and Core Competencies
CHAPTER 5 Competitive Advantage, Firm Performance, and Business Models
PART TWO / FORMULATION
CHAPTER 6 Business Strategy: Differentiation, Cost Leadership, and Blue Oceans
CHAPTER 7 Business Strategy: Innovation, Entrepreneurship, and Platforms
CHAPTER 8 Corporate Strategy: Vertical Integration and Diversification
CHAPTER 9 Corporate Strategy: Strategic Alliances, Mergers and Acquisitions
CHAPTER 10 Global Strategy: Competing Around the World
PART THREE / IMPLEMENTATION
CHAPTER 11 Organizational Design: Structure, Culture, and Control
CHAPTER 12 Corporate Governance and Business Ethics
PART FOUR / MINICASES How to Conduct a Case Analysis
PART FIVE / FULL-LENGTH CASES Twelve full-length cases are included in Connect. A total of 22 full-length cases are available through McGraw-Hill.
Overview:
This book brings conceptual frameworks to life through examples that cover products and services from companies that students are familiar with, such as Facebook, Amazon, Google, Tesla, Starbucks, Apple etc. It offers a unique learning experience combining theory and practice of strategic management and provides linkages between its concepts and cases.
Integrating current examples with modern strategy thinking, the book prepares students to understand how companies gain and sustain competitive advantages. It brings a cosmopolitan perspective to the text while featuring leading companies from Asia, Europe, Latin America, and North America. The book also offers standalone modules on how to conduct case Analysis.
Key Features:
• Ensures student engagement via practical and relevant application of strategy concepts.
• Coverage of wide array of organizations, including for-profit public (Fortune 100) companies, private firms (including startups), and nonprofit organizations
• Well integrated high-quality cases with text chapters alongside standardized, high-quality, and detailed teaching notes
• Offers one mini case per chapter integrated with learning objectives.
This book brings conceptual frameworks to life through examples that cover products and services from companies that students are familiar with, such as Facebook, Amazon, Google, Tesla, Starbucks, Apple etc. It offers a unique learning experience combining theory and practice of strategic management and provides linkages between its concepts and cases.
Integrating current examples with modern strategy thinking, the book prepares students to understand how companies gain and sustain competitive advantages. It brings a cosmopolitan perspective to the text while featuring leading companies from Asia, Europe, Latin America, and North America. The book also offers standalone modules on how to conduct case Analysis.
Key Features:
• Ensures student engagement via practical and relevant application of strategy concepts.
• Coverage of wide array of organizations, including for-profit public (Fortune 100) companies, private firms (including startups), and nonprofit organizations
• Well integrated high-quality cases with text chapters alongside standardized, high-quality, and detailed teaching notes
• Offers one mini case per chapter integrated with learning objectives.