Service Management

9th Edition
9355324871 · 9789355324870
OverviewLearning about the growing field of service operations management requires a textbook that embraces all service industries and addresses the most recent trends. The ninth edition of this text continues to acknowledge and emphasize the essenti… Read More
MRP ₹995.00
PART ONE: Understanding Services 
1 The Service Economy 
2 Service Strategy 


PART TWO: Designing the Service Enterprise 
3 New Service Development 
4 The Service Encounter 
5 Supporting Facility and Process Flows 
6 Service Quality 
7 Process Improvement 
Supplement: Data Envelopment Analysis (DEA) 
8 Service Facility Location 


PART THREE: Managing Service Operations 
9 Service Supply Relationships 
10 Globalization of Services 
11 Managing Capacity and Demand 
12 Managing Waiting Lines 
13 Capacity Planning and Queuing Models 
Supplement: Computer Simulation 


PART FOUR: Quantitative Models for Service Management 
14 Forecasting Demand for Services 
15 Managing Service Inventory 
16 Managing Service Projects 


APPENDIX 
A Areas of Standard Normal Distribution 
B Uniformly Distributed Random Numbers [0, 1] 
C Values of Lq for the M/M/c Queuing Model 
D Equations for Selected Queuing Models 


NAME INDEX 


SUBJECT INDEX


Overview
Learning about the growing field of service operations management requires a textbook that embraces all service industries and addresses the most recent trends. The ninth edition of this text continues to acknowledge and emphasize the essential nature of service management. It maintains the engaging literary style of the prior editions and makes extensive use of examples. Emphasis is focused on the necessity for constant improvement in quality and productivity to effectively compete in a global environment. 

This book is divided into four parts based on the authors’ research and consulting experiences. Each chapter includes a preview, closing summary, key terms and definitions, service benchmark, topics for discussion, an interactive exercise, solved problems and exercises, and cases.



Key Features
• The book is written in an engaging literary style, makes extensive use of examples, and is based on the research and consulting experience of the authors. 
• The theme of managing services for competitive advantage is emphasized in each chapter and provides a focus for each management topic. 
• The integration of technology, operations, and human behavior is recognized as central to effective service management. 
• Emphasis is placed on the need for continuous improvement in quality and productivity in order to compete effectively in a global environment. 
• To motivate the reader, a vignette of a well-known company starts each chapter, illustrating the strategic nature of the topic to be covered. 
• Each chapter has a preview, a closing summary, key terms and definitions, a service benchmark, topics for discussion, an interactive exercise, solved problems and exercises when appropriate, and one or more cases.