Business Communication: For Managerial Success in the Digital Age
2nd Edition
9364447824
·
9789364447829
© 2026 | Published: May 2, 2026
About the Book:In today's dynamic, interconnected business environment, we face communication challenges of unprecedented scope and complexity. Recognising this, the book integrates fundamental communication concepts with contemporary frameworks, dec…
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Part I: Principles of Communication
1. Challenge of Communication in the Digital Age
2. The Process of Communication
3. Building Blocks of Communication
4. Communicating in the Digital Context
5. The Inevitable Barriers to Communication
6. Listening: The Key to Great Communication
7. Communicating Across Cultures
8. Gender and Communication
9. Communicating Assertively
10. Communicating Persuasively
11. Strategic Communication
Part II: Practice of Communication
12. Public Speaking
13. Business Presentations
14. Managing Meetings: Physical and Virtual
15. Communicating with Virtual Teams
16. Business Writing: Core Qualities
17. Emailing, Texting, and Chatting
18. Analytical Report
19. Writing Persuasive Proposals
20. Communicating with Recruiters
References
Index
1. Challenge of Communication in the Digital Age
2. The Process of Communication
3. Building Blocks of Communication
4. Communicating in the Digital Context
5. The Inevitable Barriers to Communication
6. Listening: The Key to Great Communication
7. Communicating Across Cultures
8. Gender and Communication
9. Communicating Assertively
10. Communicating Persuasively
11. Strategic Communication
Part II: Practice of Communication
12. Public Speaking
13. Business Presentations
14. Managing Meetings: Physical and Virtual
15. Communicating with Virtual Teams
16. Business Writing: Core Qualities
17. Emailing, Texting, and Chatting
18. Analytical Report
19. Writing Persuasive Proposals
20. Communicating with Recruiters
References
Index
About the Book:
In today's dynamic, interconnected business environment, we face communication challenges of unprecedented scope and complexity. Recognising this, the book integrates fundamental communication concepts with contemporary frameworks, decoding not just how to communicate but why certain approaches work while others fail. The book delivers clarity and insight to students building their professional identities, teachers seeking a rigorous yet current and accessible text, and practitioners navigating workplace complexities across diverse contexts.
Key Features:
• A new chapter on Gender and Communication.
• Coverage on AI integration and other recent developments in technology that have a bearing on managerial communication.
• Updated cases and stories/anecdotes in the book to explain the concepts.
• Offers illustration across chapters to make the text look easy, light and more interactive
• Boxed summaries across chapters to help students skim through the chapters.
In today's dynamic, interconnected business environment, we face communication challenges of unprecedented scope and complexity. Recognising this, the book integrates fundamental communication concepts with contemporary frameworks, decoding not just how to communicate but why certain approaches work while others fail. The book delivers clarity and insight to students building their professional identities, teachers seeking a rigorous yet current and accessible text, and practitioners navigating workplace complexities across diverse contexts.
Key Features:
• A new chapter on Gender and Communication.
• Coverage on AI integration and other recent developments in technology that have a bearing on managerial communication.
• Updated cases and stories/anecdotes in the book to explain the concepts.
• Offers illustration across chapters to make the text look easy, light and more interactive
• Boxed summaries across chapters to help students skim through the chapters.