Design Thinking

PART I Thinking Like a Designer and Design Thinking 

Chapter 1 The Ideology of Design Thinking 
Chapter 2 The Design Thinker’s Mindset 

PART II Design Thinking Process: Define and Discover 

Chapter 3 Framing – Define the Challenge 
Chapter 4 Understanding the Design Challenge Better 

PART III Design Thinking Process: Ideation, Experimentation Improvement, and Iterations 

Chapter 5 Ideas to Experiment 
Chapter 6 Feedback, Iterations and Evolution 

PART IV Design Thinking for Product and Innovation 

Chapter 7 Design Thinking in Higher Education
Chapter 8 Design Thinking in Schools 

PART V Design Thinking in Organizations and Life 

Chapter 9 Design Thinking in Practice 
Chapter 10 Design Thinking as a Way of Life 

PART VI Cases 

Case 1 Fablestreet: My Style, Your Fit 
Case 2 Mamaearth IPO Dilemma: To Proceed or Pause 
Case 3 Riverside School: Applying Design Thinking to Education

Overview:

This book equips learners with the tools to foster THINKING creativity, solve complex challenges, and drive innovation. It bridges theoretical concepts with practical applications, emphasizing user-centric approaches, real-world problem-solving, and actionable insights across diverse industries. The inclusion of engaging exercises and cases ensures a comprehensive learning experience for all readers. Each chapter of the book has been thoughtfully designed to provide depth and relevance to its specific aspect or use case within Design Thinking. 


The book presents simple ideas to help readers gain clarity on how to address the needs and problems of today and tomorrow. It introduces a straightforward Design Thinking framework that places equal emphasis on people, processes, behaviors, society, culture, and mindsets. Rather than treating Design Thinking as a mere series of steps, this framework highlights the importance of cultivating the right mindsets and fostering a conducive thinking environment


Key Feature:

· Comprehensive and Practical Guide covering Design Thinking, its mindset, problem definition, and process, before exploring applications in product innovation, organizations, and various industries. 
· Equips readers with essential Design Thinking skills, frameworks, and tools for structured problem-solving and innovation. 
· Balances creativity with analytical thinking, emphasizing a human-centric approach, user empathy, and collaboration to drive innovation. 
· Delivers actionable insights through templates, techniques, and activities, reinforced by global and Indian case studies, industry applications, and hands-on exercises.