OVERVIEWGet the most out of cutting-edge blockchain technology using the hands-oninformation contained in this comprehensive resource. Written by a team oftechnology and legal experts, Blockchain: A Practical Guide to Developing Business,Law, and Technology Solutions demonstrates each topic through …
OVERVIEWAt a time when clear and relevant information about the fundamental principles and real-world application of renewable energy is being sought eagerly, this is THE text to guide students. Written by three of the field’s leading experts and bolstered by outstanding pedagogy, it lays the foun…
OVERVIEWIn present time, good communication is seen as a strategic advantage and essential key for business operations. Effective Business Communication is a popular text that covers the entire ambit of business communication by emphasizing on the managerial as well as business perspective of commun…
OVERVIEWEntrepreneurship, 11th edition, is a textbook that encourages students and readers to follow a logical manner on the process of formulating, planning, and implementing a new venture. It draws examples from real-life entrepreneurs and successful ventures. Its lucid language, excellent pedagog…
OVERVIEWProduct Design and Development, Seventh Edition, blends the perspectives of marketing, design, engineering, and manufacturing into a single, research-backed approach to product development. As a result, the book provides students of all kinds with an appreciation for the realities of industr…
OVERVIEWNow in its Sixth Edition, Cost Accounting continues to focus on various aspects– cost ascertainment, cost analysis and control, and managerial decision making – in a logical and comprehensive manner. The revised edition is specially designed with extensive theoretical inputs, large numbe…
OVERVIEW The thoroughly revised and updated fifteenth edition takes an international view of management. This edition comprehensively covers the latest management advancements. Entrepreneurial and innovative perspectives of management are integrated throughout this edition. Based on real-life busin…
OVERVIEWNow in its Eleventh Edition, Indian Financial System continues to focus on emerging organizational/structural/institutional and regulatory/policy developments in the financial sector in India. The book comprehensively covers the development of the industrial financial system in India based o…
OVERVIEWThis revised fourth edition of Marketing Research continues to provide a crisp, clear, and easy-to-understand view of the methods, processes and techniques used in marketing research. The book has been updated to reflect some recent developments in the subject area that aid managerial decisi…