Overview:Melissa Schilling's Strategic Management of Technological Innovation is the leading innovation strategy text in the world. It approaches the subject of innovation management as a strategic process and is organized to mirror the strategic management process, progressing from assessing the co…
Overview:The area of strategy borrows liberally from foundational fields of economics, psychology, finance, sociology among others. This book integrates multiple theoretical underpinnings of the field, in a well-structured and concise manner to aid comprehension. The authors bring their experience o…
Overview:This comprehensive textbook provides clear, practical guidance and useful tools to help readers understand and promote sustainability in real-world situations. Exploring the interdisciplinary nature of sustainability, it covers critical topics such as environmental and social impact, standa…
Overview: This book brings conceptual frameworks to life through examples that cover products and services from companies that students are familiar with, such as Facebook, Amazon, Google, Tesla, Starbucks, Apple etc. It offers a unique learning experience combining theory and practice of strategic…
OverviewBy offering the most engaging, clearly articulated, and conceptually sound text on strategic management, Crafting and Executing Strategy has been able to maintain its position as the leading textbook in strategic management for over 30 years With this latest edition, the authors have built o…
OverviewStrategic Management: Text and Cases, now in its ninth edition, continues its tradition of beingreadable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmen…
Today’s leading authority on the subject is the author, MIT Standish Professor of Management and Director of the System Dynamics Group, John D. Sterman. Sterman’s objective is to explain, in a true textbook format, what system dynamics is, and how it can be successfully applied to solve business…