OverviewThe eighth edition of the text, just like the last seven editions, focus on the basics and managerial perspective. International Financial Management provides students with a foundation for analysis that will serve them well in their careers ahead. The decision-making process is presented th…
OverviewInvestment Banking – Concepts, Analyses and Cases is a long-standing work in the subject and is positioned as a complete textbook for postgraduate level of study in Investment Banking. It covers exhaustively the history, market, business, industry, transaction and service perspective of th…
OverviewThis book provides an in-depth understanding of basic quantitative tools and techniques required in analytical evaluations and managerial decision-making. With the updated content, it continues to provide rich pedagogical support including relatively large-sized practical problems to aid dec…
OverviewThe Thirteenth Edition of Business Research Methods reflects a thoughtful revision of the text. Both students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The author has used managerial decis…
OverviewAlready established as a seminal textbook on macroeconomics, the 20th edition of Macroeconomics continues to take the legacy forward with recent updates. This new edition presents the latest thinking of modern economists and emphasizes the analytical core of economics with particular attenti…
OverviewBy offering the most engaging, clearly articulated, and conceptually sound text on strategic management, Crafting and Executing Strategy has been able to maintain its position as the leading textbook in strategic management for over 30 years With this latest edition, the authors have built o…
OverviewThe Sixteenth Edition of Managerial Accounting builds on the basic philosophy of relevance, accuracy, and clarity reflected in all previous editions. The text continues to focus on explaining the concepts in a simple manner while providing easy-to-follow examples. The book offers exhaustive …
OverviewThe Ninth Edition of Managerial Economics and Business Strategy builds on the basic philosophy reflected in the previous eight editions. The text continues to focus on tools from microeconomics, game theory and industrial organization to enable readers to make sound managerial decisions. The…
OverviewStrategic Management: Text and Cases, now in its ninth edition, continues its tradition of beingreadable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmen…
OverviewThis book introduces students to this fast-changing field of marketing communications. While advertising is its primary focus, it is more than just an introductory advertising text because there is more to most organizations’ promotional programs than just advertising. The twelfth edition …
